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FROM BRAND STRATEGY TO BESPOKE WEBSITES

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EVERYTHING YOU NEED TO SHOW UP WITH CONFIDENCE

A boutique design studio based in South Africa, partnering with passionate creatives and purpose-driven businesses across the globe.

Personality-led brands that are handcrafted through strategic and thoughtful design, built on the foundation of your story.

A high-quality brand goes beyond just looking good; it also connects on a deeper level, providing a positive experience for both you and customers. This emotional connection is what sets high-quality brands apart, making them memorable and cherished.

We offer various branding packages that suit different budgets and project scopes.

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Cotton Collection

Bring your brand to life through innovative web design that will captivate your visitors.

A professionally designed website is essential for building credibility, driving traffic, and converting visitors into customers. Whether you're launching a new site or refreshing your existing one, we ensure your website aligns with your brand and business goals, helping you grow and succeed online.

Get ready to turn heads (and thumbs) with our scroll-stopping Social Media design services. 

Designed for entrepreneurs and small businesses who want to stand out, by delivering a cohesive, captivating, and visually stunning online presence that builds trust and attracts your ideal audience.

We go beyond pretty posts. From a tailored Instagram audit to a curated color palette, typography suite, bio optimization, and beautifully designed post and story templates, every detail is thoughtfully created to align with your brand’s personality and goals. We also include a comprehensive content strategy roadmap to help you post with purpose and confidence.

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OUR PROCESS

Krea-tief brands are intentionally designed to tell your story. Our designs go beyond aesthetics - creating connections, elevating businesses and inspiring lasting impact.

Genna Smith-Helberg

I will guide you through the development of your brand identity and assist you in launching into the marketplace with a creative approach that captures the core essence of your business. This transforms your vision into a compelling online presence, positioning you as the next sought-after brand in your industry.  Whether you're launching a new venture or reimagining an existing one, I'm passionate about collaborating with you to create a brand that not only stands out but also deeply resonates with your audience.

A boutique design experience tailored to your every need!

TAILORED, HANDS-ON EXPERIENCE

We work with a limited number of clients at a time allowing for deep collaboration and personalized attention, custom strategies instead of cookie-cutter solutions and a genuine relationship between client and designer.

FOUNDER-LED EXPERTISE

Being a one-woman show, we are involved in every stage of the process, personally invested in the outcome and bring a clear, refined creative vision to the table. 

CREATIVE DIRECTION WITH INTENT

We take on fewer projects so that we can pour more creative energy and strategic thought into each one.

DISTINCTIVE, HIGH-END RESULTS

Clients we work with want an elevated, intentional aesthetic, a brand identity that feels like them — not a generic template and design that reflects their values, vision, and uniqueness.

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NELSPRUIT, SOUTH AFRICA - WORKING WORLDWIDE

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